{"id":1229,"date":"2023-05-25T01:59:53","date_gmt":"2023-05-25T01:59:53","guid":{"rendered":"https:\/\/dev.vtcnetviet.com\/?p=1229"},"modified":"2023-06-06T10:24:57","modified_gmt":"2023-06-06T10:24:57","slug":"mo-hinh-aida-la-gi","status":"publish","type":"post","link":"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/","title":{"rendered":"M\u00f4 h\u00ecnh AIDA l\u00e0 g\u00ec? C\u00e1ch \u00e1p d\u1ee5ng hi\u1ec7u qu\u1ea3 trong Marketing"},"content":{"rendered":"\r\n<p>AIDA l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb t\u1ea1o ra m\u1ed9t quy tr\u00ecnh qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3. V\u1eady l\u00e0m sao \u0111\u1ec3 \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh n\u00e0y v\u00e0o trong Marketing? H\u00e3y c\u00f9ng <a href=\"http:\/\/vtcnetviet.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">VTCNetViet<\/a> t\u00ecm hi\u1ec3u qua b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y!<\/p>\r\n\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c L\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/#AIDA_la_gi\" title=\"AIDA l\u00e0 g\u00ec?\">AIDA l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/#Ung_dung_mo_hinh_AIDA_trong_Content_Marketing\" title=\"\u1ee8ng d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong Content Marketing\">\u1ee8ng d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong Content Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/#Mot_so_sai_lam_thuong_gap_khi_ap_dung_mo_hinh_AIDA_trong_quang_cao_hoac_content_marketing\" title=\"M\u1ed9t s\u1ed1 sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p khi \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing\">M\u1ed9t s\u1ed1 sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p khi \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/#Mot_so_vi_du_ve_thuong_hieu_da_ap_dung_thanh_cong_mo_hinh_AIDA_trong_quang_cao_hoac_content_marketing\" title=\"M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing\">M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/#Mot_so_luu_y_khac_khi_su_dung_AIDA\" title=\"M\u1ed9t s\u1ed1 l\u01b0u \u00fd kh\u00e1c khi s\u1eed d\u1ee5ng AIDA\">M\u1ed9t s\u1ed1 l\u01b0u \u00fd kh\u00e1c khi s\u1eed d\u1ee5ng AIDA<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/#Loi_ket\" title=\"L\u1eddi k\u1ebft\">L\u1eddi k\u1ebft<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"AIDA_la_gi\"><\/span><strong>AIDA l\u00e0 g\u00ec?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p><a href=\"https:\/\/vtcnetviet.com\/mo-hinh-aida-la-gi\/\">AIDA<\/a> l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3ng c\u00e1o ph\u1ed5 bi\u1ebfn trong Marketing, t\u1ee9c l\u00e0 m\u1ed9t k\u1ef9 thu\u1eadt \u0111\u1ec3 thuy\u1ebft ph\u1ee5c m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n. AIDA l\u00e0 vi\u1ebft t\u1eaft cho Attention (s\u1ef1 ch\u00fa \u00fd), Interest (s\u1ef1 quan t\u00e2m), Desire (s\u1ef1 mu\u1ed1n) v\u00e0 Action (h\u00e0nh \u0111\u1ed9ng). Vi\u1ec7c b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 ph\u1ea3i t\u1ea1o ra s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh, sau \u0111\u00f3 t\u1ea1o ra s\u1ef1 quan t\u00e2m v\u00e0 mu\u1ed1n mua, cu\u1ed1i c\u00f9ng l\u00e0 h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-4039\" title=\"\u1ee8ng d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong Content Marketing\" src=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/03\/mo-hinh-aida.jpg\" alt=\"\u1ee8ng d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong Content Marketing\" \/><\/figure><\/div>\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ung_dung_mo_hinh_AIDA_trong_Content_Marketing\"><\/span><strong>\u1ee8ng d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong Content Marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>M\u00f4 h\u00ecnh AIDA c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong content marketing \u0111\u1ec3 gi\u00fap t\u1ea1o ra n\u1ed9i dung qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Attention:<\/strong> \u1ede b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean \u0111i\u1ec1u b\u1ea1n c\u1ea7n l\u00e0m l\u00e0 l\u00e0m nh\u1eefng g\u00ec \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng, v\u00ed d\u1ee5 nh\u01b0 ti\u00eau \u0111\u1ec1 qu\u1ea3ng c\u00e1o, h\u00ecnh \u1ea3nh, video ho\u1eb7c \u00e2m thanh.<\/li>\r\n\r\n\r\n\r\n<li><strong>Interest:<\/strong> Sau khi \u0111\u00e3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd, b\u1ea1n ph\u1ea3i t\u1ea1o ra s\u1ef1 quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1eb1ng c\u00e1ch tr\u00ecnh b\u00e0y th\u00f4ng tin chi ti\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m, v\u00ed d\u1ee5 nh\u01b0 t\u00ednh n\u0103ng, l\u1ee3i \u00edch, gi\u00e1 c\u1ea3.<\/li>\r\n\r\n\r\n\r\n<li><strong>Desire:<\/strong> Khi kh\u00e1ch h\u00e0ng quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, b\u1ea1n s\u1ebd ti\u1ebfp t\u1ee5c t\u1ea1o ra m\u1ed9t s\u1ef1 k\u00edch th\u00edch kh\u00e1ch h\u00e0ng, l\u00e0m kh\u00e1ch h\u00e0ng mu\u1ed1n mua s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n b\u1eb1ng c\u00e1ch tr\u00ecnh b\u00e0y c\u00e1c l\u1ee3i \u00edch c\u1ee7a s\u1ea3n ph\u1ea9m, v\u00ed d\u1ee5 nh\u01b0 c\u00e1ch n\u00f3 c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 h\u1ecd \u0111ang nh\u1ee9c nh\u1ed1i ho\u1eb7c c\u00e1ch n\u00f3 c\u00f3 th\u1ec3 thay \u0111\u1ed5i cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd.<\/li>\r\n\r\n\r\n\r\n<li><strong>Action:<\/strong> Cu\u1ed1i c\u00f9ng, \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t l\u00e0 ph\u1ea3i l\u00e0m sao \u0111\u1ec3 kh\u00e1ch h\u00e0ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng, v\u00ed d\u1ee5 nh\u01b0 mua s\u1ea3n ph\u1ea9m, \u0111\u0103ng k\u00fd d\u1ecbch v\u1ee5 ho\u1eb7c truy c\u1eadp trang web c\u1ee7a b\u1ea1n.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mot_so_sai_lam_thuong_gap_khi_ap_dung_mo_hinh_AIDA_trong_quang_cao_hoac_content_marketing\"><\/span><strong>M\u1ed9t s\u1ed1 sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p khi \u00e1p d\u1ee5ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Kh\u00f4ng t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd m\u1ea1nh m\u1ebd:<\/strong> N\u1ebfu b\u1ea1n kh\u00f4ng t\u1ea1o \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5, th\u00ec b\u1ea1n s\u1ebd kh\u00f4ng c\u00f3 c\u01a1 h\u1ed9i \u0111\u1ec3 t\u1ea1o ra s\u1ef1 quan t\u00e2m ho\u1eb7c mong mu\u1ed1n t\u1eeb kh\u00e1ch h\u00e0ng.<\/li>\r\n\r\n\r\n\r\n<li><strong>Kh\u00f4ng cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft \u0111\u1ec3 t\u1ea1o ra s\u1ef1 quan t\u00e2m:<\/strong> N\u1ebfu b\u1ea1n kh\u00f4ng cung c\u1ea5p \u0111\u1ee7 th\u00f4ng tin v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5, ng\u01b0\u1eddi ti\u00eau d\u00f9ng s\u1ebd kh\u00f4ng c\u00f3 \u0111\u1ee7 th\u00f4ng tin \u0111\u1ec3 quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u00f3.<\/li>\r\n\r\n\r\n\r\n<li><strong>Kh\u00f4ng t\u1ea1o ra s\u1ef1 mong mu\u1ed1n:<\/strong> Vi\u1ec7c ch\u1ec9 ra r\u00f5 l\u1ee3i \u00edch c\u1ee7a s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 v\u00e0 c\u00e1ch n\u00f3 c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng trong cu\u1ed9c s\u1ed1ng h\u00e0ng ng\u00e0y l\u00e0 \u0111i\u1ec1u r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 k\u00edch th\u00edch s\u1ef1 mong mu\u1ed1n \u0111\u1ec3 mua s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.<\/li>\r\n\r\n\r\n\r\n<li><strong>Kh\u00f4ng g\u1ee3i \u00fd h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng:<\/strong> N\u1ebfu b\u1ea1n kh\u00f4ng cung c\u1ea5p \u0111\u1ee7 th\u00f4ng tin v\u1ec1 c\u00e1ch mua s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5, ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u0169ng s\u1ebd kh\u00f4ng bi\u1ebft c\u00e1ch mua s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>Nh\u1eefng sai l\u1ea7m n\u00e0y c\u00f3 th\u1ec3 l\u00e0m cho qu\u1ea3ng c\u00e1o ho\u1eb7c n\u1ed9i dung marketing c\u1ee7a b\u1ea1n kh\u00f4ng hi\u1ec7u qu\u1ea3 v\u00e0 kh\u00f4ng th\u1ef1c hi\u1ec7n \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau qu\u1ea3ng c\u00e1o. \u0110\u1ec3 tr\u00e1nh nh\u1eefng sai l\u1ea7m n\u00e0y, b\u1ea1n n\u00ean ch\u00fa \u00fd \u0111\u1ebfn vi\u1ec7c t\u1ea1o ti\u00eau \u0111\u1ec1 qu\u1ea3ng c\u00e1o m\u1ea1nh m\u1ebd, cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5, ch\u1ec9 ra r\u00f5 l\u1ee3i \u00edch v\u00e0 c\u00e1ch s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi ti\u00eau d\u00f9ng, v\u00e0 cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 c\u00e1ch mua s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.<\/p>\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter\"><img decoding=\"async\" class=\"wp-image-4038\" title=\"M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing\" src=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/03\/aida-la-gi.jpeg\" alt=\"M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing\" \/><\/figure><\/div>\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mot_so_vi_du_ve_thuong_hieu_da_ap_dung_thanh_cong_mo_hinh_AIDA_trong_quang_cao_hoac_content_marketing\"><\/span><strong>M\u1ed9t s\u1ed1 v\u00ed d\u1ee5 v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 \u00e1p d\u1ee5ng th\u00e0nh c\u00f4ng m\u00f4 h\u00ecnh AIDA trong qu\u1ea3ng c\u00e1o ho\u1eb7c content marketing<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Apple:<\/strong> Trong qu\u1ea3ng c\u00e1o c\u1ee7a h\u00e3ng, h\u1ecd t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o s\u1ef1 ch\u00fa \u00fd v\u1edbi thi\u1ebft b\u1ecb c\u1ee7a h\u1ecd b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh \u0111\u1eb9p v\u00e0 \u00e2m nh\u1ea1c m\u1ea1nh m\u1ebd. Sau \u0111\u00f3, h\u1ecd ti\u1ebfp t\u1ee5c t\u1ea1o s\u1ef1 quan t\u00e2m v\u1edbi c\u00e1c t\u00ednh n\u0103ng v\u00e0 l\u1ee3i \u00edch c\u1ee7a thi\u1ebft b\u1ecb. Cu\u1ed1i c\u00f9ng, h\u1ecd t\u1ea1o ra s\u1ef1 mong mu\u1ed1n cho ng\u01b0\u1eddi xem v\u1ec1 thi\u1ebft b\u1ecb v\u00e0 g\u1ee3i \u00fd h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng b\u1eb1ng c\u00e1ch cung c\u1ea5p li\u00ean k\u1ebft \u0111\u1ebfn trang web ho\u1eb7c s\u1ed1 \u0111i\u1ec7n tho\u1ea1i \u0111\u1eb7t h\u00e0ng.<\/li>\r\n\r\n\r\n\r\n<li><strong>Nike:<\/strong> Trong qu\u1ea3ng c\u00e1o c\u1ee7a h\u00e3ng, h\u1ecd t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o s\u1ef1 ch\u00fa \u00fd v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd b\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c ng\u01b0\u1eddi ch\u1ea1y gi\u1ea3i \u0111\u1ea5u n\u1ed5i ti\u1ebfng v\u00e0 c\u00e2u slogan &#8220;Just Do It&#8221; m\u1ea1nh m\u1ebd. Sau \u0111\u00f3, h\u1ecd ti\u1ebfp t\u1ee5c t\u1ea1o s\u1ef1 quan t\u00e2m v\u1edbi c\u00e1c t\u00ednh n\u0103ng v\u00e0 l\u1ee3i \u00edch c\u1ee7a s\u1ea3n ph\u1ea9m. Cu\u1ed1i c\u00f9ng, h\u1ecd t\u1ea1o ra s\u1ef1 mong mu\u1ed1n cho ng\u01b0\u1eddi xem v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 g\u1ee3i \u00fd h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng b\u1eb1ng c\u00e1ch cung c\u1ea5p li\u00ean k\u1ebft.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Mot_so_luu_y_khac_khi_su_dung_AIDA\"><\/span><strong>M\u1ed9t s\u1ed1 l\u01b0u \u00fd kh\u00e1c khi s\u1eed d\u1ee5ng AIDA<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Khi s\u1eed d\u1ee5ng AIDA b\u1ea1n c\u1ea7n ph\u1ea3i t\u1ea1o ra:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>M\u1ed9t k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 s\u1eed d\u1ee5ng AIDA. B\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh r\u00f5 m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n v\u00e0 c\u00e1ch th\u1ee9c b\u1ea1n s\u1ebd s\u1eed d\u1ee5ng AIDA \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3.<\/li>\r\n\r\n\r\n\r\n<li>M\u1ed9t n\u1ed9i dung ch\u00e2n th\u1ef1c v\u00e0 chuy\u00ean nghi\u1ec7p \u0111\u1ec3 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng.<\/li>\r\n\r\n\r\n\r\n<li>M\u1ed9t h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o ho\u1eb7c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb m\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi n\u00f3.<\/li>\r\n\r\n\r\n\r\n<li>B\u1ea1n c\u1ea7n ph\u1ea3i theo d\u00f5i v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c n\u00f3 c\u00f3 hi\u1ec7u qu\u1ea3 hay kh\u00f4ng v\u00e0 c\u1ea3i thi\u1ec7n n\u00f3 n\u1ebfu c\u1ea7n thi\u1ebft.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Loi_ket\"><\/span><strong>L\u1eddi k\u1ebft<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>VTCNetviet hy v\u1ecdng v\u1edbi b\u00e0i vi\u1ebft n\u00e0y b\u1ea1n \u0111\u00e3 hi\u1ec3u th\u00eam v\u1ec1 AIDA v\u00e0 \u1ee9ng d\u1ee5ng th\u1ef1c ti\u1ec5n th\u00e0nh c\u00f4ng v\u00e0o chi\u1ebfn l\u01b0\u1ee3c Content Marketing c\u1ee7a m\u00ecnh. \u0110\u1ec3 \u0111\u01b0\u1ee3c <a href=\"https:\/\/vtcnetviet.com\/tu-van-chien-luoc-truyen-thong\/\" target=\"_blank\" rel=\"noreferrer noopener\">t\u01b0 v\u1ea5n v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng<\/a> hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p, vui l\u00f2ng li\u00ean h\u1ec7 VTCNetviet qua hotline: <strong>(+84) 90 454 0489<\/strong> ho\u1eb7c \u0111\u1ec3 l\u1ea1i th\u00f4ng tin \u0111\u0103ng k\u00fd t\u01b0 v\u1ea5n.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>AIDA l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh qu\u1ea3ng c\u00e1o v\u00e0 ti\u1ebfp th\u1ecb \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1230,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[10,3],"tags":[],"class_list":["post-1229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-marketing","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts\/1229","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/comments?post=1229"}],"version-history":[{"count":3,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts\/1229\/revisions"}],"predecessor-version":[{"id":1684,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts\/1229\/revisions\/1684"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/media\/1230"}],"wp:attachment":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/media?parent=1229"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/categories?post=1229"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/tags?post=1229"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}