{"id":2185,"date":"2023-08-22T13:32:10","date_gmt":"2023-08-22T06:32:10","guid":{"rendered":"https:\/\/vtcnetviet.com\/?p=2185"},"modified":"2023-08-22T13:37:42","modified_gmt":"2023-08-22T06:37:42","slug":"google-doubleclick-la-gi","status":"publish","type":"post","link":"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/","title":{"rendered":"Google Doubleclick L\u00e0 G\u00ec? H\u01b0\u1edbng D\u1eabn C\u00e1ch \u0110\u0103ng K\u00fd A &#8211; Z"},"content":{"rendered":"<p>B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 Google DoubleClick &#8211; m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn h\u00e0ng \u0111\u1ea7u c\u1ee7a <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.google.com.vn\/\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">Google<\/a><\/span>. Ch\u00fang ta s\u1ebd kh\u00e1m ph\u00e1 b\u1ea3n ch\u1ea5t, t\u00ednh n\u0103ng c\u01a1 b\u1ea3n v\u00e0 \u1ee9ng d\u1ee5ng th\u1ef1c t\u1ebf c\u1ee7a Google DoubleClick trong vi\u1ec7c qu\u1ea3n l\u00fd v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn. T\u1eeb kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u0111a d\u1ea1ng cho \u0111\u1ebfn c\u00e1ch theo d\u00f5i v\u00e0 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t, b\u00e0i vi\u1ebft s\u1ebd gi\u00fap b\u1ea1n kh\u00e1m ph\u00e1 c\u00e1ch Google DoubleClick c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 h\u1eefu \u00edch cho chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/p>\n<ul>\n<li><a href=\"https:\/\/vtcnetviet.com\/ma-tran-bcg\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Ma tr\u1eadn BCG l\u00e0 g\u00ec? C\u00e1ch v\u1ebd v\u00e0 v\u00ed d\u1ee5 v\u1ec1 m\u00f4 h\u00ecnh ma tr\u1eadn BCG<\/a><\/li>\n<li><a href=\"https:\/\/vtcnetviet.com\/digital-marketing-va-marketing-truyen-thong\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">So S\u00e1nh Digital Marketing V\u00e0 Marketing Truy\u1ec1n Th\u1ed1ng<\/a><\/li>\n<li><a href=\"https:\/\/vtcnetviet.com\/seo-va-sem\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Ph\u00e2n Bi\u1ec7t SEO V\u00e0 SEM Kh\u00e1c Nhau Nh\u01b0 Th\u1ebf N\u00e0o?\u3010Gi\u1ea3i \u0110\u00e1p\u3011<\/a><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2192\" title=\"Google Doubleclick l\u00e0 g\u00ec?\" src=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/google-doubleclick-la-gi-1024x538.jpg\" alt=\"Google Doubleclick l\u00e0 g\u00ec?\" width=\"800\" height=\"420\" srcset=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/google-doubleclick-la-gi-1024x538.jpg 1024w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/google-doubleclick-la-gi-300x158.jpg 300w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/google-doubleclick-la-gi-768x403.jpg 768w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/google-doubleclick-la-gi.jpg 1200w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c L\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/#Google_Doubleclick_la_gi\" title=\"Google Doubleclick l\u00e0 g\u00ec?\">Google Doubleclick l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/#Ban_chat_cua_Google_Doubleclick_la_gi\" title=\"B\u1ea3n ch\u1ea5t c\u1ee7a Google Doubleclick l\u00e0 g\u00ec?\">B\u1ea3n ch\u1ea5t c\u1ee7a Google Doubleclick l\u00e0 g\u00ec?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/#Nen_dung_Google_Doubleclick_vao_luc_nao\" title=\"N\u00ean d\u00f9ng Google Doubleclick v\u00e0o l\u00fac n\u00e0o?\">N\u00ean d\u00f9ng Google Doubleclick v\u00e0o l\u00fac n\u00e0o?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/#Huong_dan_cac_buoc_cach_dang_ky_Google_Doubleclick\" title=\"H\u01b0\u1edbng d\u1eabn c\u00e1c b\u01b0\u1edbc c\u00e1ch \u0111\u0103ng k\u00fd Google Doubleclick\">H\u01b0\u1edbng d\u1eabn c\u00e1c b\u01b0\u1edbc c\u00e1ch \u0111\u0103ng k\u00fd Google Doubleclick<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/#Google_Doubleclick_co_mat_phi_khong\" title=\"Google Doubleclick c\u00f3 m\u1ea5t ph\u00ed kh\u00f4ng?\">Google Doubleclick c\u00f3 m\u1ea5t ph\u00ed kh\u00f4ng?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/#Ket\" title=\"K\u1ebft\">K\u1ebft<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Google_Doubleclick_la_gi\"><\/span><strong>Google Doubleclick l\u00e0 g\u00ec?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vtcnetviet.com\/google-doubleclick-la-gi\/\" data-schema-attribute=\"\">Google DoubleClick<\/a><\/span> l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n b\u1edfi Google d\u00e0nh cho nh\u1eefng ng\u01b0\u1eddi qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n. N\u1ec1n t\u1ea3ng n\u00e0y cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p \u0111\u1ec3 qu\u1ea3n l\u00fd v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau, bao g\u1ed3m c\u1ea3 trang web, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u00e0 video.<\/p>\n<p><span style=\"text-decoration: underline;\">Google DoubleClick cung c\u1ea5p nhi\u1ec1u c\u00f4ng c\u1ee5 v\u00e0 t\u00ednh n\u0103ng cho vi\u1ec7c qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn, bao g\u1ed3m:<\/span><\/p>\n<ul>\n<li><strong>DoubleClick Campaign Manager (DCM):<\/strong> \u0110\u00e2y l\u00e0 c\u00f4ng c\u1ee5 gi\u00fap qu\u1ea3n l\u00fd v\u00e0 theo d\u00f5i c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, t\u1eeb vi\u1ec7c \u0111\u1eb7t l\u1ecbch tr\u00ecnh \u0111\u1ebfn theo d\u00f5i hi\u1ec7u su\u1ea5t v\u00e0 ph\u00e2n t\u00edch k\u1ebft qu\u1ea3.<\/li>\n<li><strong>DoubleClick Bid Manager (DBM):<\/strong> L\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o theo h\u00ecnh th\u1ee9c Real-Time Bidding (RTB), cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o mua v\u00e0 qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o tr\u1ef1c ti\u1ebfp tr\u00ean nhi\u1ec1u m\u1ea1ng qu\u1ea3ng c\u00e1o.<\/li>\n<li><strong>DoubleClick Ad Exchange (AdX):<\/strong> L\u00e0 m\u1ed9t th\u1ecb tr\u01b0\u1eddng mua b\u00e1n qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng (programmatic advertising marketplace) trong \u0111\u00f3 nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n c\u00f3 th\u1ec3 mua b\u00e1n qu\u1ea3ng c\u00e1o theo h\u00ecnh th\u1ee9c RTB.<\/li>\n<li><strong>DoubleClick for Publishers (DFP):<\/strong> Cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 cho nh\u00e0 xu\u1ea5t b\u1ea3n \u0111\u1ec3 qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o tr\u00ean trang web c\u1ee7a h\u1ecd, cho ph\u00e9p h\u1ecd hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau v\u00e0 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t qu\u1ea3ng c\u00e1o.<\/li>\n<li><strong>DoubleClick Search:<\/strong> Gi\u00fap qu\u1ea3n l\u00fd c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm nh\u01b0: <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vtcnetviet.com\/google-ads-la-gi\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Google Ads<\/a><\/span> v\u00e0 Bing Ads.<\/li>\n<\/ul>\n<p>Google \u0111\u00e3 li\u00ean t\u1ee5c ph\u00e1t tri\u1ec3n v\u00e0 c\u1ea3i ti\u1ebfn n\u1ec1n t\u1ea3ng DoubleClick \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u ng\u00e0y c\u00e0ng cao c\u1ee7a ng\u00e0nh qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn. Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd r\u1eb1ng t\u00f4i kh\u00f4ng c\u00f3 th\u00f4ng tin v\u1ec1 c\u00e1c s\u1ef1 ki\u1ec7n ho\u1eb7c c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t sau th\u1eddi \u0111i\u1ec3m t\u00f4i b\u1ecb c\u1eaft \u0111\u1ee9t ki\u1ebfn th\u1ee9c (th\u00e1ng 9 n\u0103m 2021).<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ban_chat_cua_Google_Doubleclick_la_gi\"><\/span><strong>B\u1ea3n ch\u1ea5t c\u1ee7a Google Doubleclick l\u00e0 g\u00ec?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>B\u1ea3n ch\u1ea5t c\u1ee7a Google DoubleClick l\u00e0 cung c\u1ea5p m\u1ed9t h\u1ec7 th\u1ed1ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn t\u00edch h\u1ee3p v\u00e0 to\u00e0n di\u1ec7n cho nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n. N\u00f3 cho ph\u00e9p h\u1ecd qu\u1ea3n l\u00fd, tri\u1ec3n khai v\u00e0 t\u1ed1i \u01b0u h\u00f3a c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau nh\u01b0 trang web, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u00e0 video. \u0110\u00e2y l\u00e0 m\u1ed9t s\u1ed1 kh\u00eda c\u1ea1nh ch\u00ednh c\u1ee7a b\u1ea3n ch\u1ea5t c\u1ee7a Google DoubleClick:<\/p>\n<ul>\n<li><strong>Qu\u1ea3n l\u00fd chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o:<\/strong> Google DoubleClick cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 \u0111\u1ec3 nh\u00e0 qu\u1ea3ng c\u00e1o qu\u1ea3n l\u00fd chi ti\u1ebft c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o. T\u1eeb vi\u1ec7c l\u00ean l\u1ecbch tr\u00ecnh \u0111\u1ebfn vi\u1ec7c \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a chi\u1ebfn d\u1ecbch.<\/li>\n<li><strong>Hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u0111a d\u1ea1ng:<\/strong> DoubleClick cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau nh\u01b0 trang web, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, video v\u00e0 c\u1ea3 c\u00e1c n\u1ec1n t\u1ea3ng th\u1ecb tr\u01b0\u1eddng mua b\u00e1n qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng.<\/li>\n<li><strong>Theo d\u00f5i v\u00e0 ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t:<\/strong> B\u1eb1ng c\u00e1ch cung c\u1ea5p d\u1eef li\u1ec7u v\u1ec1 hi\u1ec7u su\u1ea5t qu\u1ea3ng c\u00e1o, nh\u01b0 s\u1ed1 l\u1ea7n nh\u1ea5p chu\u1ed9t, t\u01b0\u01a1ng t\u00e1c, v\u00e0 chuy\u1ec3n \u0111\u1ed5i, DoubleClick cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n \u0111\u00e1nh gi\u00e1 k\u1ebft qu\u1ea3 v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch d\u1ef1a tr\u00ean d\u1eef li\u1ec7u n\u00e0y.<\/li>\n<li><strong>T\u1ed1i \u01b0u h\u00f3a v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u1ed1i t\u01b0\u1ee3ng:<\/strong> DoubleClick s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 thu\u1eadt to\u00e1n \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau, \u0111\u1ea3m b\u1ea3o r\u1eb1ng qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb cho nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng t\u01b0\u01a1ng t\u00e1c cao nh\u1ea5t.<\/li>\n<li><strong>Th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng:<\/strong> N\u1ec1n t\u1ea3ng n\u00e0y cung c\u1ea5p t\u00edch h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng, cho ph\u00e9p nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n tham gia mua b\u00e1n qu\u1ea3ng c\u00e1o theo h\u00ecnh th\u1ee9c Real-Time Bidding (RTB), gi\u00fap t\u1ed1i \u01b0u h\u00f3a gi\u00e1 tr\u1ecb qu\u1ea3ng c\u00e1o.<\/li>\n<\/ul>\n<p>T\u00f3m l\u1ea1i, Google DoubleClick c\u00f3 b\u1ea3n ch\u1ea5t l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng \u0111a d\u1ea1ng v\u00e0 m\u1ea1nh m\u1ebd gi\u00fap k\u1ebft n\u1ed1i gi\u1eefa nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n, t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ed1i \u01b0u.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2191\" title=\"N\u00ean d\u00f9ng Google Doubleclick v\u00e0o l\u00fac n\u00e0o?\" src=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-1024x576.jpg\" alt=\"N\u00ean d\u00f9ng Google Doubleclick v\u00e0o l\u00fac n\u00e0o?\" width=\"800\" height=\"450\" srcset=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-1024x576.jpg 1024w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-300x169.jpg 300w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-768x432.jpg 768w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-1536x864.jpg 1536w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick.jpg 1920w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Nen_dung_Google_Doubleclick_vao_luc_nao\"><\/span><strong>N\u00ean d\u00f9ng Google Doubleclick v\u00e0o l\u00fac n\u00e0o?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google DoubleClick th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng khi b\u1ea1n c\u00f3 nhu c\u1ea7u qu\u1ea3n l\u00fd v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn ph\u1ee9c t\u1ea1p v\u00e0 to\u00e0n di\u1ec7n tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 t\u00ecnh hu\u1ed1ng khi b\u1ea1n n\u00ean xem x\u00e9t s\u1eed d\u1ee5ng Google DoubleClick:<\/p>\n<ul>\n<li><strong>Chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o l\u1edbn v\u00e0 ph\u1ee9c t\u1ea1p:<\/strong> N\u1ebfu b\u1ea1n \u0111ang th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o l\u1edbn, c\u00f3 nhi\u1ec1u qu\u1ea3ng c\u00e1o kh\u00e1c nhau v\u00e0 m\u1ee5c ti\u00eau \u0111\u1ed1i t\u01b0\u1ee3ng \u0111a d\u1ea1ng, DoubleClick c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd m\u1ecdi th\u1ee9 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 v\u00e0 t\u1ed5 ch\u1ee9c.<\/li>\n<li><strong>Hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u0111a d\u1ea1ng:<\/strong> Khi b\u1ea1n mu\u1ed1n hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau nh\u01b0 trang web, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, video, DoubleClick cho ph\u00e9p b\u1ea1n qu\u1ea3n l\u00fd t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0y trong m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t.<\/li>\n<li><strong>Theo d\u00f5i v\u00e0 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t:<\/strong> DoubleClick cung c\u1ea5p c\u00e1c c\u00f4ng c\u1ee5 \u0111\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t qu\u1ea3ng c\u00e1o v\u00e0 t\u1ed1i \u01b0u h\u00f3a d\u1ef1a tr\u00ean d\u1eef li\u1ec7u thu th\u1eadp \u0111\u01b0\u1ee3c. N\u1ebfu b\u1ea1n mu\u1ed1n theo d\u00f5i v\u00e0 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t qu\u1ea3ng c\u00e1o theo th\u1eddi gian, DoubleClick c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn t\u1ed1t.<\/li>\n<li><strong>\u0110\u1ecbnh h\u01b0\u1edbng \u0111\u1ed1i t\u01b0\u1ee3ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a qu\u1ea3ng c\u00e1o:<\/strong> N\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng thu\u1eadt to\u00e1n \u0111\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau d\u1ef1a tr\u00ean d\u1eef li\u1ec7u v\u00e0 t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u su\u1ea5t t\u1ed1t nh\u1ea5t.<\/li>\n<li><strong>Tham gia th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng (RTB):<\/strong> N\u1ebfu b\u1ea1n mu\u1ed1n tham gia v\u00e0o th\u1ecb tr\u01b0\u1eddng mua b\u00e1n qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng th\u00f4ng qua Real-Time Bidding, DoubleClick c\u00f3 t\u00edch h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng n\u00e0y, gi\u00fap b\u1ea1n qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o m\u1ed9t c\u00e1ch t\u1ef1 \u0111\u1ed9ng v\u00e0 linh ho\u1ea1t.<\/li>\n<\/ul>\n<p>Tuy nhi\u00ean, vi\u1ec7c s\u1eed d\u1ee5ng Google DoubleClick c\u1ea7n s\u1ef1 \u0111\u1ea7u t\u01b0 v\u1ec1 th\u1eddi gian, t\u00e0i nguy\u00ean v\u00e0 ki\u1ebfn th\u1ee9c v\u1ec1 qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn. N\u1ebfu b\u1ea1n c\u00f3 m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u0111\u01a1n gi\u1ea3n ho\u1eb7c kh\u00f4ng c\u1ea7n nhi\u1ec1u t\u00ednh n\u0103ng ph\u1ee9c t\u1ea1p, c\u00f3 th\u1ec3 c\u00f3 c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c ph\u00f9 h\u1ee3p h\u01a1n.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Huong_dan_cac_buoc_cach_dang_ky_Google_Doubleclick\"><\/span><strong>H\u01b0\u1edbng d\u1eabn c\u00e1c b\u01b0\u1edbc c\u00e1ch \u0111\u0103ng k\u00fd Google Doubleclick<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"text-decoration: underline;\">\u0110\u1ec3 \u0111\u0103ng k\u00fd Google DoubleClick, b\u1ea1n c\u1ea7n th\u1ef1c hi\u1ec7n c\u00e1c b\u01b0\u1edbc sau:<\/span><\/p>\n<ol>\n<li><strong>Truy c\u1eadp Trang Ch\u00ednh th\u1ee9c c\u1ee7a Google DoubleClick:<\/strong> M\u1edf tr\u00ecnh duy\u1ec7t web v\u00e0 truy c\u1eadp v\u00e0o trang ch\u00ednh th\u1ee9c c\u1ee7a Google DoubleClick (<span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.doubleclickbygoogle.com\/\" target=\"_blank\" rel=\"nofollow noopener\" data-schema-attribute=\"\">https:\/\/www.doubleclickbygoogle.com\/<\/a><\/span>). N\u1ebfu Google \u0111\u00e3 c\u1eadp nh\u1eadt n\u1ec1n t\u1ea3ng ho\u1eb7c h\u1ee3p nh\u1ea5t n\u00f3 v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n t\u00ecm hi\u1ec3u v\u1ec1 c\u00e1c thay \u0111\u1ed5i m\u1edbi nh\u1ea5t.<\/li>\n<li><strong>\u0110\u0103ng nh\u1eadp ho\u1eb7c T\u1ea1o T\u00e0i kho\u1ea3n Google:<\/strong> N\u1ebfu b\u1ea1n \u0111\u00e3 c\u00f3 t\u00e0i kho\u1ea3n Google, h\u00e3y \u0111\u0103ng nh\u1eadp v\u00e0o n\u00f3. N\u1ebfu kh\u00f4ng, b\u1ea1n c\u1ea7n t\u1ea1o m\u1ed9t t\u00e0i kho\u1ea3n Google m\u1edbi.<\/li>\n<li><strong>T\u00ecm hi\u1ec3u v\u1ec1 S\u1ea3n ph\u1ea9m v\u00e0 Gi\u1ea3i ph\u00e1p:<\/strong> Tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u \u0111\u0103ng k\u00fd, b\u1ea1n n\u00ean t\u00ecm hi\u1ec3u c\u1ea9n th\u1eadn v\u1ec1 c\u00e1c s\u1ea3n ph\u1ea9m v\u00e0 gi\u1ea3i ph\u00e1p m\u00e0 Google DoubleClick cung c\u1ea5p. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap b\u1ea1n ch\u1ecdn \u0111\u00fang n\u1ec1n t\u1ea3ng ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a b\u1ea1n.<\/li>\n<li><strong>Li\u00ean h\u1ec7 v\u1edbi Google Sales ho\u1eb7c \u0110\u1ed1i t\u00e1c Ch\u1ee9ng nh\u1eadn:<\/strong> C\u00f3 th\u1ec3 c\u1ea7n li\u00ean h\u1ec7 v\u1edbi \u0111\u1ed9i Sales c\u1ee7a Google ho\u1eb7c c\u00e1c \u0111\u1ed1i t\u00e1c ch\u1ee9ng nh\u1eadn c\u1ee7a Google DoubleClick \u0111\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin v\u1ec1 vi\u1ec7c \u0111\u0103ng k\u00fd v\u00e0 s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y. \u0110\u1ed1i v\u1edbi m\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m DoubleClick, c\u1ea7n c\u00f3 quy tr\u00ecnh x\u00e1c th\u1ef1c v\u00e0 ph\u00ea duy\u1ec7t t\u1eeb Google tr\u01b0\u1edbc khi b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ch\u00fang.<\/li>\n<li><strong>Theo d\u00f5i H\u01b0\u1edbng d\u1eabn \u0110\u0103ng k\u00fd:<\/strong> Theo c\u00e1c h\u01b0\u1edbng d\u1eabn c\u1ee5 th\u1ec3 m\u00e0 Google cung c\u1ea5p \u0111\u1ec3 \u0111\u0103ng k\u00fd cho s\u1ea3n ph\u1ea9m c\u1ee5 th\u1ec3 m\u00e0 b\u1ea1n quan t\u00e2m. C\u00f3 th\u1ec3 c\u00f3 c\u00e1c bi\u1ec3u m\u1eabu \u0111\u0103ng k\u00fd ho\u1eb7c c\u00e1c b\u01b0\u1edbc c\u1ee5 th\u1ec3 m\u00e0 b\u1ea1n c\u1ea7n ho\u00e0n th\u00e0nh.<\/li>\n<li><strong>X\u00e1c minh v\u00e0 C\u1ea5u h\u00ecnh T\u00e0i kho\u1ea3n:<\/strong> Sau khi \u0111\u0103ng k\u00fd, b\u1ea1n c\u00f3 th\u1ec3 c\u1ea7n x\u00e1c minh t\u00e0i kho\u1ea3n v\u00e0 c\u1ea5u h\u00ecnh c\u00e1c t\u00f9y ch\u1ecdn nh\u01b0 ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n, quy\u1ec1n truy c\u1eadp, v\u00e0 c\u00e1c c\u00e0i \u0111\u1eb7t kh\u00e1c t\u00f9y thu\u1ed9c v\u00e0o s\u1ea3n ph\u1ea9m b\u1ea1n \u0111\u0103ng k\u00fd.<\/li>\n<\/ol>\n<p>L\u01b0u \u00fd r\u1eb1ng vi\u1ec7c \u0111\u0103ng k\u00fd Google DoubleClick c\u00f3 th\u1ec3 ph\u1ee9c t\u1ea1p v\u00e0 c\u1ee5 th\u1ec3 t\u00f9y theo s\u1ea3n ph\u1ea9m b\u1ea1n ch\u1ecdn. Do \u0111\u00f3, t\u00f4i khuy\u1ebfn ngh\u1ecb b\u1ea1n n\u00ean t\u00ecm hi\u1ec3u th\u00eam th\u00f4ng tin t\u1eeb trang ch\u00ednh th\u1ee9c c\u1ee7a Google ho\u1eb7c li\u00ean h\u1ec7 v\u1edbi \u0111\u1ed9i h\u1ed7 tr\u1ee3 c\u1ee7a h\u1ecd \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u01b0\u1edbng d\u1eabn c\u1ee5 th\u1ec3 v\u00e0 ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2193\" src=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-tich-hop-vao-marketing-platform-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" data-wp-editing=\"1\" srcset=\"https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-tich-hop-vao-marketing-platform-1024x683.jpg 1024w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-tich-hop-vao-marketing-platform-300x200.jpg 300w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-tich-hop-vao-marketing-platform-768x512.jpg 768w, https:\/\/vtcnetviet.com\/wp-content\/uploads\/2023\/08\/Google-Doubleclick-tich-hop-vao-marketing-platform.jpg 1222w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Google_Doubleclick_co_mat_phi_khong\"><\/span><strong>Google Doubleclick c\u00f3 m\u1ea5t ph\u00ed kh\u00f4ng?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google DoubleClick l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn m\u1ea1nh m\u1ebd c\u1ee7a Google, v\u00e0 vi\u1ec7c c\u00f3 m\u1ea5t ph\u00ed hay kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o lo\u1ea1i s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 b\u1ea1n s\u1eed d\u1ee5ng<\/p>\n<p><span style=\"text-decoration: underline;\">D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 \u0111i\u1ec3m quan tr\u1ecdng li\u00ean quan \u0111\u1ebfn vi\u1ec7c m\u1ea5t ph\u00ed khi s\u1eed d\u1ee5ng Google DoubleClick:<\/span><\/p>\n<ul>\n<li><strong>C\u00e1c S\u1ea3n ph\u1ea9m v\u00e0 D\u1ecbch v\u1ee5 Kh\u00e1c nhau:<\/strong> Google DoubleClick cung c\u1ea5p nhi\u1ec1u s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1c nhau nh\u01b0 DoubleClick Campaign Manager (DCM), DoubleClick Bid Manager (DBM), DoubleClick Ad Exchange (AdX), v\u00e0 nhi\u1ec1u s\u1ea3n ph\u1ea9m kh\u00e1c. M\u1ed7i s\u1ea3n ph\u1ea9m c\u00f3 c\u00e1ch t\u00ednh ph\u00ed v\u00e0 m\u00f4 h\u00ecnh kinh doanh ri\u00eang.<\/li>\n<li><strong>Ph\u00ed S\u1eed d\u1ee5ng:<\/strong> M\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m c\u00f3 m\u00f4 h\u00ecnh ph\u00ed s\u1eed d\u1ee5ng d\u1ef1a tr\u00ean s\u1ed1 l\u01b0\u1ee3ng qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c tri\u1ec3n khai, s\u1ed1 l\u1ea7n nh\u1ea5p chu\u1ed9t, ho\u1eb7c c\u00e1c ch\u1ec9 s\u1ed1 kh\u00e1c li\u00ean quan \u0111\u1ebfn hi\u1ec7u su\u1ea5t. B\u1ea1n c\u1ea7n t\u00ecm hi\u1ec3u c\u1ee5 th\u1ec3 v\u1ec1 t\u1eebng s\u1ea3n ph\u1ea9m \u0111\u1ec3 bi\u1ebft v\u1ec1 c\u00e1ch t\u00ednh ph\u00ed.<\/li>\n<li><strong>Ph\u00ed D\u1ecbch v\u1ee5 v\u00e0 Qu\u1ea3n l\u00fd:<\/strong> Ngo\u00e0i ph\u00ed s\u1eed d\u1ee5ng cho c\u00e1c s\u1ea3n ph\u1ea9m, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 m\u1ea5t ph\u00ed cho c\u00e1c d\u1ecbch v\u1ee5 qu\u1ea3n l\u00fd, t\u1ed1i \u01b0u h\u00f3a, v\u00e0 h\u1ed7 tr\u1ee3 t\u1eeb Google ho\u1eb7c c\u00e1c \u0111\u1ed1i t\u00e1c.<\/li>\n<li><strong>Th\u1ecb tr\u01b0\u1eddng Qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng (RTB):<\/strong> \u0110\u1ed1i v\u1edbi DoubleClick Ad Exchange (AdX) v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m li\u00ean quan \u0111\u1ebfn th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng (RTB), c\u00e1c ph\u00ed c\u00f3 th\u1ec3 li\u00ean quan \u0111\u1ebfn c\u00e1c giao d\u1ecbch mua b\u00e1n qu\u1ea3ng c\u00e1o gi\u1eefa c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n.<\/li>\n<li><strong>\u01afu \u0111\u00e3i v\u00e0 G\u00f3i D\u1ecbch v\u1ee5:<\/strong> Google c\u00f3 th\u1ec3 cung c\u1ea5p c\u00e1c \u01b0u \u0111\u00e3i, g\u00f3i d\u1ecbch v\u1ee5, ho\u1eb7c gi\u1ea3i ph\u00e1p t\u00f9y ch\u1ec9nh cho c\u00e1c doanh nghi\u1ec7p l\u1edbn ho\u1eb7c c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u0111\u1eb7c bi\u1ec7t.<\/li>\n<\/ul>\n<p>Do th\u00f4ng tin v\u1ec1 ph\u00ed d\u1ecbch v\u1ee5 v\u00e0 c\u00e1ch t\u00ednh ph\u00ed c\u00f3 th\u1ec3 thay \u0111\u1ed5i theo th\u1eddi gian v\u00e0 theo s\u1ea3n ph\u1ea9m, t\u00f4i khuy\u1ebfn ngh\u1ecb b\u1ea1n n\u00ean truy c\u1eadp trang ch\u00ednh th\u1ee9c c\u1ee7a Google DoubleClick ho\u1eb7c li\u00ean h\u1ec7 v\u1edbi \u0111\u1ed9i h\u1ed7 tr\u1ee3 c\u1ee7a Google \u0111\u1ec3 bi\u1ebft th\u00eam th\u00f4ng tin c\u1ee5 th\u1ec3 v\u00e0 c\u1eadp nh\u1eadt nh\u1ea5t v\u1ec1 vi\u1ec7c m\u1ea5t ph\u00ed khi s\u1eed d\u1ee5ng n\u1ec1n t\u1ea3ng n\u00e0y.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ket\"><\/span><strong>K\u1ebft<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>T\u00f3m l\u1ea1i, Google DoubleClick l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn m\u1ea1nh m\u1ebd v\u00e0 to\u00e0n di\u1ec7n c\u1ee7a Google, cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p cho vi\u1ec7c qu\u1ea3n l\u00fd, tri\u1ec3n khai v\u00e0 t\u1ed1i \u01b0u h\u00f3a c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean nhi\u1ec1u k\u00eanh kh\u00e1c nhau. T\u1eeb vi\u1ec7c hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o \u0111a d\u1ea1ng tr\u00ean trang web, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng \u0111\u1ebfn tham gia th\u1ecb tr\u01b0\u1eddng qu\u1ea3ng c\u00e1o t\u1ef1 \u0111\u1ed9ng (RTB), DoubleClick mang \u0111\u1ebfn s\u1ef1 linh ho\u1ea1t v\u00e0 hi\u1ec7u qu\u1ea3 cho c\u1ea3 nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 xu\u1ea5t b\u1ea3n.<\/p>\n<p>Tuy nhi\u00ean, vi\u1ec7c \u0111\u0103ng k\u00fd v\u00e0 s\u1eed d\u1ee5ng DoubleClick c\u00f3 th\u1ec3 ph\u1ee9c t\u1ea1p v\u00e0 ph\u1ee5 thu\u1ed9c v\u00e0o lo\u1ea1i s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 b\u1ea1n ch\u1ecdn. M\u1ed9t s\u1ed1 s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 li\u00ean quan \u0111\u1ebfn vi\u1ec7c tr\u1ea3 ph\u00ed s\u1eed d\u1ee5ng ho\u1eb7c c\u00e1c d\u1ecbch v\u1ee5 qu\u1ea3n l\u00fd. \u0110\u1ec3 bi\u1ebft th\u00eam chi ti\u1ebft v\u1ec1 c\u00e1ch t\u00ednh ph\u00ed v\u00e0 c\u00e1ch s\u1eed d\u1ee5ng, h\u00e3y t\u00ecm hi\u1ec3u k\u1ef9 tr\u00ean trang ch\u00ednh th\u1ee9c c\u1ee7a Google DoubleClick ho\u1eb7c li\u00ean h\u1ec7 v\u1edbi \u0111\u1ed9i h\u1ed7 tr\u1ee3 c\u1ee7a Google \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n v\u00e0 h\u1ed7 tr\u1ee3 c\u1ee5 th\u1ec3.<\/p>\n<p><strong>Th\u00f4ng tin li\u00ean h\u1ec7<\/strong><\/p>\n<ul>\n<li><strong>\u0110\u1ecba ch\u1ec9:<\/strong> T\u1ea7ng 12, Th\u00e1p B, T\u00f2a nh\u00e0 S\u00f4ng \u0110\u00e0 18 Ph\u1ea1m H\u00f9ng, M\u1ef9 \u0110\u00ecnh 2, Nam T\u1eeb Li\u00eam, H\u00e0 N\u1ed9i<\/li>\n<li><strong>S\u0110T:<\/strong> 024 3204 7381<\/li>\n<li><strong>Email:<\/strong> vanphong@vtcnetviet.com<\/li>\n<li><strong>Website:<\/strong> <span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/vtcnetviet.com\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">https:\/\/vtcnetviet.com\/<\/a><\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 Google DoubleClick &#8211; m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o tr\u1ef1c&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2191,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[10,3],"tags":[],"class_list":["post-2185","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-marketing","category-tin-tuc"],"acf":[],"_links":{"self":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts\/2185","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/comments?post=2185"}],"version-history":[{"count":4,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts\/2185\/revisions"}],"predecessor-version":[{"id":2196,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/posts\/2185\/revisions\/2196"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/media\/2191"}],"wp:attachment":[{"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/media?parent=2185"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/categories?post=2185"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vtcnetviet.com\/wp-json\/wp\/v2\/tags?post=2185"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}